Categorizing workers with generational labels like “baby boomer” or “millennial” to define their needs and behaviors is not supported by research, and cannot adequately inform workforce management decisions,. Instead of relying on generational stereotypes, employers and managers should focus on individuals’ work needs. The report, Are Generational Categories Meaningful Distinctions for Workforce Management?, says that varied values and behaviors among workers are more likely to reflect differences in their ages, career stages, job experiences, and general changes in society and work conditions, rather than their generations.
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